It's a term that people use to describe products that are custom made. They are personalized and modified according to the customer's requirements, needs, and taste. I tend to think of how in the optical world, we make a pair of lenses that are custom made specifically for the patient. Everyone is different when it comes to their prescriptions and visual needs. Everyone is also different with their clothing needs too.
I have a couple of friends that are opening up a custom jean store. And when I say custom, it isn't just a pair of previous made jeans that get altered to your leg length or waistline. Or, an alterations/tailoring type setting. This is actually a legitimate store front where they have rolls of denim, premium denim, ready for measuring on the customer's body, and into a perfect pair of jeans for you! It's cool because they have a few different washes, different types of buttons to choose from, zipper styles, threading/stitching, and cuts!
How it Works:
This past weekend, I had a chance to visit the store front. I went a bit unprepared and only have a couple of camera phone photos and also some photos of their completed projects. More to come from their grand opening night!
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| Grand Opening March 8th, 2012 from 12PM to 10PM - First 100 guests receive 50% off! |
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| Getting ready to make a pair of jeans! |
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| Really likin' the clean logo and patch design |
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| Pick a cut/style according to how you want it |
The denim varies from American, European, and Japanese premium denims. I got to feel them for myself when I went in! I'm excited for this grand opening. I think it's a great idea!
If you're interested in checking it out, here are some details:
Who:
What:
Premium Bespoke Jeans at 50% off! But you have to be one of 100 first customers! Hurry!
Where:
111 West 7th Street, R3
Los Angeles, CA 90014
When:
Thursday, March 8th, 2012
from 12PM to 10PM
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